Project
Copywriting
Overview
Schedulicity is a SaaS-based technology company with multiple products designed to help booking-based small businesses manage their schedules and process payment for their services. Known for their award-winning customer experience, Schedulicity prides itself on a unique, friendly, and upbeat tone that permeates from the product itself to the cheerful chat messages traded between CX personnel and their customers.
I was tasked with writing educational copy on behalf of Schedulicity’s management team for a variety of Schedulicity’s Help Center articles. Each article was written in line with Schedulicity’s bright and positive tone, all while explaining how to take advantage of each feature in a clear and to the point fashion. In addition, I worked in tandem with Schedulicity’s in-house marketing team to execute on-site SEO strategies to ensure that Schedulicity’s Help Center can assist with their SERP rankings.
Services
Copywriting, On-Page Search Engine Optimization
Featured image by Tessa Wilson on Unsplash.